This course has two parts that challenge students to think about the commercialisation of digital health products. In the first half of the course students will build upon their training in digital health regulation by doing a reverse engineering assignment on a technology (e.g., health software). Students will also be introduced to detecting hype around a health technology and to distinguish this activity from more meaningful indicators of validation. Human factor engineering will be introduced in the context of basic psychology and its application to usability analysis and product design. The first half of the course involves individual student presentations that forecast the future of a digital health product and provide a critical analysis of the technology. The second half of the course challenges the students to think about creating their own digital technology. Special emphasis will be placed upon developing a compelling use case, regulatory strategy, and market analysis. The second half of the course shifts to independent study by student teams that is supervised by the instructor.